For the launch of our AW24 ‘Diesel Fueled Defiance’ collection, we’ve partnered with cult indie Thai band ‘Yellow Fang’ to produce the music video for their hard-hitting new song ‘สบายสไตล์’ (Sabai Style), released on Bakery Music. The track is a cover of the 2004 song by ‘Yokee Playboy’.

All the band members are wearing head-to-toe W’menswear picks from our latest launch. The collection was inspired by women on the forefront of car racing during the civil rights movements of the 60s, when an increasingly virulent sentiment toward women was under way. These women would do whatever it took for the taste of adventure that racing cars brought to their lives.

We would like to thank Sony Music Entertainment Thailand for this wonderful opportunity.

Watch the video and check out Yellow Fang here!