Ponytail Journal

Last month we took a trip up north to Lamphun’s Li district where we went to visit ‘Phra Bat Huai Tom’ village, a Karen-tribe silversmithing collective led by artisan Dada. We were joined by photographer, Olivia Tran, who captured beautiful imagery of Dada and her incredible all-woman team of...

For the launch of our AW24 ‘Diesel Fueled Defiance’ collection, we’ve partnered with cult indie Thai band ‘Yellow Fang’ to produce the music video for their hard-hitting new song ‘สบายสไตล์’ (Sabai Style), released on Bakery Music. The track is a cover of the 2004 song by ‘Yokee Playboy’. All the...

W'menswear communications officer Pippa sat down with founder Lauren to discuss the highlight pieces from the "Pawai Paratroopers" collection.

W'menswear communications officer Pippa sat down with founder Lauren to understand her approach to designing the line.

W'menswear communications officer Pippa sits down with founder Lauren to understand more about the Good What's-her-face brand. Good 'Ol Whats-her-face is a line by W'menswear, designed to support our community of artisan makers, using vintage or repurposed materials. Their best selling 'Freedo..…

It’s that time of the year again, and in Hong Kong that means fake snow and ridiculously lavish mall installations. While the high-street brands adorn their plastic mannequins with the anointed sequined dress of the season, we’ve done a little Ponytail round-up of Hong Kong’s homegrown stores that are anything but fake. It’s only natural that when you find people and projects so dedicated to their craft, they only need to whisper to be heard.