Ponytail Journal

For Kapital’s FW19 collection, Kiro wanted to shoot in the US, in the Black Hills of South Dakota. This is a very beautiful mountain range with historic sites like Mount Rushmore, Sturgis and the town of Deadwood. I was slightly familiar with the area as my father drove us there in 1986. Deadwood..…

Hello friends, I would like to extend a huge thank you from myself and the honored judges to everyone who submitted their artworks to the Ponytail 5th Anniversary Art Contest. We had such a blast reviewing all of the works, and all of the judges found it very tough to choose the winning contestan..…

This Sunday 14th of October, our pals Eric Kvatek and Kiro Hirata will be throwing a book release party at The Window in LA for their latest book, Denim Bauhaus for Kapital. If that sentence made any sense to you, you'd probably be the kind of person who would also find much joy in a little previe…

Passion and obsession are words commonly thrown around when describing hunters and collectors of vintage clothing and antiquities. It's down right difficult to avoid it. Trying to describe Sean Crowley without using them would in fact be nearly impossible. Sean Crowley's obsession for vintage Brit..…

Video produced by Ponytail Journal for W'menswear. Artwork by Lauren Yates.

We're proud as a peach to be announcing that the raddest gals Meri and Stacey of 9th Street Vintage in New York are now stocking W'menswear amongst their beautifully curated selection of vintage... just for the gals. In celebration of this great news, our editor at large and New York local Eric Kv..…

Our pals at Maple Store in Sydney's indie suburb of Newtown, have been working hard on bringing great Aussie and international brands to the local scene. A family owned business, these guys have been purveyors of quality mens and womenswear for 16 years since 2003. These guys bring a mix of tr...

We went to the breezy provence of Phetchaburi, two hours drive south of Bangkok in search for delicious produce and the funnest hangouts with the locals. First stop, we went straight to Pladib restaurant\'s very own working farm where we tried their beautiful heirloom tomatoes and sugarcane juice. On day two we explored the beautiful land that is looked after by a resort geared for Thai adventurers. Follow the adventure.

A ponytorial which is our very own shoutout to enjoying movement, friendship, and being consumed by the moment.

Lauren explains the significance of wartime for women and how these dark points through history sparked radical change for the future for Vogue’s Style column.

Over at our Ponytail Supplies store, we’ve fully stocked up on all the coziest, and hard working W’menswear schwagg for winter. Inspired by designer Lauren’s passion for slow-made textiles, and photographs of her British grandparents during World War II, the collection is intricately layered with research, developed for hard hitting gals of today. Browse the collection here

We would like to introduce you to three raddest, funnest, grooviest gals, Tan, Una, and Xiao Bai, of Groovy store, who leave judgment at the door.